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Research papers

Socio-semiotics

Consumer culture is a complex phenomenon of visual representations and the politics of visibility. Products have become markers of social distinction and form a distinctive part of people's lives. Brands are partners in achieving social goals...

Catalogue: Qualitative 2006
Author: Inka Crosswaite
Company: Added Value
October 8, 2006
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Citation

Crosswaite, I. (2006a, October 08). Socio-semiotics. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/socio-semiotics